Bachelor of Business (Honours) Marketing – Online Learning

Prepare yourself for a successful career in marketing with a degree that focuses on the challenges of the global economy through international exposure and applications of concepts in real-world scenarios. Fully online programme 24/7 Accessibility to all learning materials anytime, anywhere INTI Financial Aid and PTPTN are available Find out how you can use your …

Read moreBachelor of Business (Honours) Marketing – Online Learning

Business Degree 3 Years From RM 32,292

Prepare yourself for a successful career in marketing with a degree that focuses on the challenges of the global economy through international exposure and applications of concepts in real-world scenarios.

  • Fully online programme
  • 24/7 Accessibility to all learning materials anytime, anywhere
  • INTI Financial Aid and PTPTN are available

RM32,292.00

Core Modules1

  • Analytics for Business
  • Business Accounting
  • Business Communication
  • Business Ethics
  • Economic Principles and Issues
  • Entrepreneurship
  • Financial Management
  • Human Resource Issues and Strategies
  • Information Management
  • International Business
  • Marketing Principles
  • Operations Management
  • Organisational Behaviour Management
  • Strategic Management

Discipline Modules

  • Advanced Financial Decision Making
  • FINTECH
  • Freight Transportation
  • Global Logistic Management
  • International Trade Finance
  • Marketing and Sales Management
  • Service Marketing
  • Staffing Management
  • Training and Development

Specialisation Modules

  • Case Analysis
  • Consumer Behaviour
  • Global Marketing
  • Integrated Marketing Communication
  • Managing Innovation and Change
  • Marketing Research
  • New Product and Innovation Management
  • Project Management
  • Work Integrated Project

MPU Subjects

1. Compulsory

  • Appreciation of Ethics and Civilisations (Local students) / Communicating in Malay 2 (International students)
  • Philosophy and Current Issues
  • Integrity and Anti-Corruption
  • Co-curriculum
  • Bahasa Kebangsaan A*

2. Electives (choose one)

  • Corporate Social Responsibility
  • Design Thinking
  • Presentation Skills

1 Eligible for credits exemption up to 11 subjects. Subject to meeting entry requirements and credit transfer mapping
* For Malaysian students who do not have Credit in SPM BM
Note: Programme structure is subject to change from time to time, INTI reserves the right to revise at any time as deemed necessary

Campus Local Students International Students
INTI International University Approx. RM 32,292 Approx. RM 32,292
Entry Level Entry Requirements
UEC Pass UEC with 5 subjects at Grade B AND pass Mathematics and English
STPM Pass with CGPA 2.0 (Grade C in any 2 subjects) and pass Mathematics and English in SPM; or equivalent
A-Levels Pass A-Level in TWO (2) subjects; and pass Mathematics and English in SPM, O-Level or equivalent
SACE 4 or 5 passes with ATAR of 55 AND pass in Mathematics and English at SPM level or its equivalent
New South Wales Higher School Certificate Ten units with ATAR 55 AND pass in Mathematics and English at SPM level or its equivalent
Australian Year 12 4 or 5 passes with ATAR of 55 AND pass in Mathematics and English at SPM level or its equivalent
Matriculation/ Pre-university Completion of matriculation/ Pre-university programme with a minimum CGPA of 2.0
Diploma (Accredited) Completion of diploma in relevant fields with minimum CGPA of 2.0
APEL Entry via SPM prior to APEL T6

Note: International students are subject to meet entry requirements that reflect similar qualifications and experience as stated above.
To find country-specific entry requirements visit our international entry requirement page

INTI International University

  • January
  • March
  • May
  • August
  • October


Note: International students are subject to placement guidelines. Please check with a student counsellor.

You can launch your career in one of these fields:

  • Account Executive
  • Advertising/Promotion Manager
  • Brand Manager
  • Copywriter
  • Marketing Manager
  • Market Research Analyst
  • Media Planner
  • Production Manager

In the Bachelor of Business (Honours) Marketing – Online Learning programme, students will gain valuable insights and acquire relevant skills to embark on their professional marketing careers. INTI prepares students for the challenges of the global economy through international exposure, applications of concepts in real-world scenarios, as well as a structured personal development and coaching plan.

Accredited by
KPT:
(R-DL/0415/6/0029)(06/29)(MQA/FA8686)

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