Diploma in Marketing

Build a solid foundation in the exciting arena of marketing with a Diploma in Marketing.

Business Diploma 2 Years From RM 35,097
  • Get unique marketing insights into real-world working conditions from employer projects & internships.
  • Undergo a holistic education experience to gain a competitive advantage in a variety of business scenarios.
  • Maximise your career prospects with a thorough understanding of marketing.
  • Study an industry-relevant curriculum to meet the demands of today’s market.


Core Modules

  • Fundamentals of English
  • English for Academic Purposes
  • Financial Accounting
  • Principles of Microeconomics
  • Principles of Macroeconomics
  • Public Speaking
  • Fundamentals of Marketing
  • Introduction to Business and Management
  • Business Mathematics
  • Quantitative Methods
  • Personal Development Skills
  • Business Ethics
  • Fundamentals of Human Resource Management
  • E-commerce Theory and Applications
  • Capstone Project

Specialised Modules

  • Marketing Communications
  • Service Marketing
  • Retail Marketing
  • Consumer Behaviour
  • Digital Marketing
  • International Marketing
  • Content Marketing
  • Fundamentals of Marketing Research and Analytics

MPU Subjects

  • Green Future Malaysia/Bahasa Kebangsaan A*
  • Co-curriculum
  • Appreciation of Ethics and Civilisations (Local students)/Communicating in Malay 1B (International students)
  • Integrity and Anti-Corruption

*For Malaysian students who do not have a credit in SPM BM.

Campus Local Students International Students
INTI International College Subang Approx. RM 38,639 Approx. RM 38,639
INTI International College Penang Approx. RM 35,097 Approx. RM 35,097
Entry Level Entry Requirements
SPM / SPMV 3 Credits
O Level at least Grade C in 3 subjects
Certificate Pass Certificate in related field with at least CGPA 2.00
SKM Level 3 in related field
Sijil Kolej Komuniti Pass Sijil Kolej Komuniti that equivalent to Level 3 MQF in related field AND pass SPM with at least 1 credit
STPM Grade C (CGPA 2.00) in 1 subject
STAM Pass STAM with Maqbul
Other Equivalent qualifications recognised by Malaysian Government

Note: International students are subject to meet entry requirements that reflect similar qualifications and experience as stated above.
To find country-specific entry requirements visit our international entry requirement page

Campuses & Intakes

INTI International College Subang

  • January
  • April
  • August

INTI International College Penang

  • January
  • April
  • August

Note: International students are subject to placement guidelines. Please check with a student counsellor.

You can launch your career in one of these fields:

  • Sales & Marketing
  • Corporate Branding & Public Relations
  • Customer & Supplier Services
  • Business Development
  • Entrepreneur

This programme is geared for students who wish to progress into degree programmes in Marketing, Sales, Entrepreneurship and Business. Students will be expected to develop analytical and “applicable” skills so that they can swiftly transfer knowledge and competencies from their respective specialisation into the workplace context.

This programme provides excellent all-round business education and is best suited for those intending to gain a good understanding of all areas of business, especially promotional and marketing practices that may include event and PR activities.

Accredited by
Financial Assistance
INTI International College Subang: (N/342/4/0224)(12/2024)(MQA/FA12305)
INTI International College Penang: (R/342/4/0213)(10/28)(MQA/FA11350)

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