The Diploma in Digital Marketing is a fully online programme designed to equip students with the knowledge and competencies required to succeed in today’s digital economy. Combining a strong foundation in business with specialised digital marketing expertise, the programme prepares graduates to develop digital marketing strategies, manage social media platforms, create engaging digital content, analyse marketing performance, and leverage AI tools to enhance marketing effectiveness.
The programme offers an industry-relevant curriculum that enables students to build confidence and develop the skills needed to pursue careers in digital marketing, e-commerce, digital content creation, and entrepreneurship. Graduates will be well prepared to meet the evolving needs of businesses in the rapidly growing digital landscape.
- 100% online learning
- More than 80% of subjects are without final exams1
- Master industry-releevant digital marketing skills
- Leverage AI for content creation and digital marketing
- Develop creative skills in storytelling, photography, graphic communication, and social media marketing
- Prepare for careers in digital marketing, e-commerce, digital content creation, and entrepreneurship
1 Subject to change
RM26,748.00
Year 1
- Accounting In Practice
- AI and Sustainable Business
- Business Analytics
- Business Communication
- Consumer Behaviour
- Digital Business and E-Commerce Management
- Digital Photography
- Digital Storytelling
- Fundamentals Of Economics
- Principles Of Marketing
- Principles Of Management
Year 2
- Business Finance Essentials
- Capstone In Digital Marketing
- Digital Marketing
- Fundamentals Of Marketing Research and Analytics
- Graphic Communication in Digital Marketing
- Global Marketing
- Human Resource Management
- Promotion And Branding
- Retail Marketing
- Selling And Sales Management
- Social Media Marketing with Podcasts
- Operations Management
MPU Subjects
- Perlembagaan dan Masyarakat Berintegriti (local students) / Bahasa Melayu Komunikasi 1 (international students)
- Digital Society and Emerging Technologies
- Bahasa Kebangsaan A* / Sustainable Living
- Co-curriculum
*For Malaysian students who do not have a credit in SPM BM.
| Campus | Local Students | International Students |
| INTI International College Subang | Approx. RM 26,748 | Approx. RM 26,748 |
| Entry Level | Entry Requirements |
|---|---|
| SPM | Pass SPM with at least credit in any 3 subjects, or any equivalent qualification |
| UEC | Pass UEC with Grade B in 3 subjects |
| Certificate | Pass Certificate (Level 3, MQF) in the related field with at least CGPA of 2.00 |
| STPM | Pass STPM with at least Grade C (GP2.00) in any subject |
| SKM | SKM Level 3 in the related field |
| Other | Equivalent qualifications recognised by the Malaysian Government. |
Note: International students are subject to meet entry requirements that reflect similar qualifications and experience as stated above.
To find country-specific entry requirements visit our international entry requirement page
INTI International College Subang
- January
- April
- August
Note: International students are subject to placement guidelines. Please check with a student counsellor.
Content Marketer, Data-driven Marketing Analyst, Digital Brand Manager, Digital Marketing Executive, E-commerce Specialist, Entrepreneur, SEO/SEM Analyst, Social Media Strategist
INTI International College Subang: (N-DL/0415/4/0061)(07/2031)(MQA/PA19172)
