Diploma in Mass Communication

INTI International College Subang: KPT/JPS(A6491)11/2015 | INTI International College Penang : KPT/JPS(N/321/4/0082)10/2018
Overview
 

Our Diploma in Mass Communication programme covers a wide spectrum of related subjects comprising Public Relations, Advertising, TV Production, Journalism, Media Planning and Marketing.

You will be immersed into the world of media and taught critical thinking skills to analyze information and produce articles for public readership. You will also be given training in the basics of public relations to manage corporate communication for organizations.

 

 
Highlights
 
  • Covers all areas of Mass Communication
  • Hands-on experience backed up with theory 
  • Structured internship at diploma level
  • Real-world exposure through participation in global events and projects
  • Support from seniors
  • Industry exposure in the classroom

 
Career Opportunities
 
  • Public Relations Practitioner/Executive
  • Corporate Communication Executive
  • Accounts Management
  • Planner
  • Copywriter
  • Project Management
  • Customer Relationship Management (CRM)
  • Branding Executive, Assistant Producer
  • Script Writer
  • Media Analyst
  • Media Planner
  • Media Buyer
  • Journalist
  • Junior Writer
  • Feature Writer
  • Sub Editor
Programme Duration
2 years
Accredited by
 
Malaysian Qualifications Agency
Programme Structure

Level 1
  • Principles of Information Technology
  • Mass Communication and Related Theories
  • Human Communication and Sociology
  • English for Academic Purposes
  • Media Law and Ethics
 
 
 
 
Level 2
  • Introduction to Journalism
  • Media Issues and Content
  • Public Speaking
 
 
 
 
 
Level 3 
  • Fundamentals of Marketing
  • Writing for Mass Media
  • Principles of Public Relations
  • Introduction to Video / TV Production
  • Introduction to Communication Research
 
 
 
 
 

Level 4
  • Principles of Advertising
  • Script Writing
  • Creative Communication Production
  • Media Planning
  • Integrated Marketing Communications
 
 
 
 
Level 5
  • Project – Mass Communication / Internship
 
 
 
 
 
Level 6
  • Screen Production Techniques
  • Advertising Strategies and Planning
  • Public Relations Strategies News Writing
 
 
 
 
 
MPU Subjects
  • Malaysian Studies 2 (Local students)/ Malay Communication 1B (International students)
  • Critical Thinking for Better Communication / Bahasa Kebangsaan A*
  • Personal Financial Planning
  • Community Service & Co-curriculum

*Exempted if a credit in BM has been obtained at SPM level. If credit is obtained student will take Critical Thinking for Better Communication

 
 
 
 
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STATE OF THE ART FACILITIES
Artist Impression School of Communications & Language, INTI International College Penang

Campuses & Intakes
 
INTI International College Subang
 
 
  • 13 January 2014
  • 7 April 2014
  • 18 August 2014
Academic Calendar
 
 
INTI International College Penang
 
 
  • 13 January 2014
  • 7 April 2014
  • 18 August 2014
Academic Calendar
 
 
 
Entry Level Entry Requirements
SPM 3 Cs (including a minimum 8E in English)
UEC 3 Bs (including a minimum C8 in English)
 
 
 
 
INTI International
College Subang
 
 
INTI International
College Penang
 
 
 
Fees Summary
 
INTI International College Subang
Local Students
Download complete Fee Structure here.
Estimated Fees (RM)
33,205
 
 
 
 
 
INTI International College Subang
International Students
Download complete International
Students Fee Structure here.
Approximate Total Fee (USD)
11,005
 
 
 
 
 
INTI International College Penang
Local Students
Download complete Fee Structure here.
Estimated Fees (RM)
32,440
 
 
 
 
 
INTI International College Penang
International Students
Download complete International
Students Fee Structure here.
Approximate Total Fee (RM)
10,885
 
 
 
 
 



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