Diploma in Marketing

INTI International College Kuala Lumpur: KPT/JPS(N/342/4/0096)02/2019 | INTI College Sabah: KPT/JPS(MQA/PA2696)06/2018
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Overview
 

The Diploma in Marketing equips students with a solid foundation in marketing and related business development, allowing them to fulfill the demands of their job, progress in their careers as well as develop professionally in the face of dynamic business changes and international networking opportunities.

This programme is geared for students who wish to progress into degree programmes in Marketing, Sales, Entrepreneurship and Business. Students will be expected to develop analytical and “applicable” skills so that they can swiftly transfer knowledge and competencies from their respective specialisation into the workplace context.

This programme provides an excellent all-round business education and is best suited for those intending to gain a good understanding of all areas of business, especially promotional and marketing practices that may include event and PR activities.

 

 
Highlights
 
  • Capstone module provides students with exposure to real life business situations that stimulate critical thinking
  • The Business Leadership Series (BLS) give students the opportunity to network with global CEOs and top industry leaders
  • Guest lecturers from the industry will provide students with insights into the actual business environment
  • Progression into the second year of degree study
 

 
Career Opportunities
 
Sales & Marketing, Corporate Branding & Public Relations, Customer & Supplier Services, Business Development, Entrepreneur, and more
Programme Duration
2 years
Financial assistance available:
 
Edu-Assist
Programme Structure

Common Modules
  • Business Accounting
  • Capstone Project 1 & 2
  • E-Commerce Theory & Applications
  • English for Academic Purposes
  • Foundation of Business Law
  • Fundamental English
  • Fundamental of Human Resource Management
  • Fundamentals of Marketing
  • Fundamentals of Mathematics
  • Introduction to Business
  • Personal Development Skills
  • Principles of Information Technology
  • Principles of Macroeconomics
  • Principles of Microeconomics
  • Public Speaking
  • Quantitative Methods
 
 
 
 
Specialised Modules
  • Consumer Behaviour
  • International Marketing
  • Managing Marketing Practices
  • Promotion & Event Management
  • Retail Marketing
  • Marketing Communication
 
 
 
 
MPU Subjects
  • Community Service & Co-curriculum
  • Critical Thinking for Better Communication / Bahasa Kebangsaan A*
  • Malaysian Studies 2 (Local students) / Communicating in Malay 1B (International students)
  • Personal Financial Planning
 
 
 
 

*For Malaysian students who do not have a credit in SPM BM.

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Campuses & Intakes
 
INTI International College Kuala Lumpur
 
 
  • 7 April 2014
  • 18 August 2014
Academic Calendar
 
 
INTI College Sabah
 
 
  • 13 January 2014
  • 7 April 2014
  • 18 August 2014
Academic Calendar
 
 
Entry Level Entry Requirements
SPM/O Level 3 credits
UEC 3Bs
Certificate Certificate in the relevant fields from a recognised instuition by the government of Malaysia with a CGPA of 2.0
Others Other equivalent qualifications as recognised by the government of Malaysia
 
 
 
 
INTI International
College Kuala Lumpur
 
 
INTI
College Sabah
 
 
 
Fees Summary
 
INTI International College Kuala Lumpur
Local Students
Download complete Fee Structure here.
Estimated Fees (RM)
34,505
 
 
 
 
 
INTI International College Kuala Lumpur
International Students
Download complete International
Students Fee Structure here.
Estimated Fees (USD)
11,573
 
 
 
 
 
INTI College Sabah
Local Students
Download complete Fee Structure here.
Estimated Fees (RM)
15,854
 
 
 
 
 
INTI College Sabah
International Students
Download complete International
Students Fee Structure here.
Estimated Fees (USD)
5,846
 
 
 
 
 



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